♦ LANCERS ♦
ROSÉ WINE
PORTUGAL
Lancers Rosé is an easy-to-drink wine
produced from a blend of fine Portuguese grape
varieties. Lancers Rosé is a highly versatile wine to be
enjoyed on its own or with salads, pasta, Mexican,
Indian and Chinese food.
Lancers was launched in 1944, after Henry Behar visited Europe with the objective
of finding a rosé wine that could be particularly appealing to the American palate. His
search ended in Portugal, more precisely in the Palmela region, in the famous
cellars of José Maria da Fonseca. There, he found the moderately sweet, sparkling
rosé wine he had been looking for.
The wine was christened “Lancers” in homage to one of Mr. Behar’s favourite
paintings: “Las Lanzas” by Velázquez. Produced from the best Portuguese grape
varieties, the first shipment of Lancers arrived in the US in late 1944. The distributor
was Vintages Wines.
In 1964 Henry Behar and his partners sold Vintage Wines to Hublein Inc., which
became the exclusive distributor of Lancers in the US and started its expansion into
new markets all over the world. Lancers sales soared remarkably in the United
States, reaching 1 million cases in the late 70s.
Presently Lancers continues to be a case-study for success, having a world-wide
presence and being one of the Portuguese wines most sold around the world.
♦ REGION ♦

PORTUGAL
♦ VINEYARD AREA ♦
-/-
NO INFORMATION
♦ PRODUCTION ♦
-/-
WINE PRODUCTION
♦ BOTTLING ♦
-/-
DAILY
♦ GRAPE VARIETIES ♦
-/-
ARAGONÊS
-/-
SYRAH
-/-
TOURIGA NACIONAL
-/-
CASTELÃO
-/-
TRINCADEIRA
♦ ANALYSES ♦
10
ALCOHOL
5.2
TOTAL ACIDITY
(TARTARIC ACID)
3.3
pH
♦ STORAGE ♦
12º
TEMPERATURE
60
HUMIDITY
♦ SHELF LIFE ♦
-/-
DRINK WHILE YOUNG
♦ TASTING NOTES ♦
COLOR
Pink with a hint of orange
AROMA
Red berries and tropical fruit
PALATE
Fruity, with a sweet finish
FINISH
Medium
♦ AGING ♦
None
♦ SERVING SUGGESTIONS ♦
Serve on its own or with any kind of food. Lancers goes very well with light meals, Italian dishes, Oriental and even spicy food like Mexican. It should be served well chilled at a temperature of 10ºC.