PRIVACY POLICY


At José Maria da Fonseca S.A., we recognize the importance of your personal data. Therefore we provide you our Privacy Policy in order to inform you about your rights and how we collect and use your personal data.


1. User data collection and processing

Within the scope of the website hosted at www.jmf.pt (“Site”) including the provision of information about their services and communications made available José Maria da Fonseca, S.A., with the corporate taxpayer number 500157871, with its registered office at Quinta da Bassaqueira – Estrada Nacional 10, 2925-511 Vila Nogueira de Azeitão, Setúbal, may require the User to provide personal data, that means any information that allows José Maria da Fonseca, S.A. to identified and contact the User (“Personal Data”). As a rule, Personal Data are collected when the User:

The collected and processed Personal Data consist of information regarding the name, e-mail address and other personal information provided by the User.

José Maria da Fonseca S.A., when collecting Personal Data directly, provides the data subject with detailed information about the nature of the data collected and about the purpose and processing that will be carried out in relation to the Personal Data, through the consultation of the Privacy Policy made available on the Site.

Usability Information and Personal Data are designated in this Privacy Policy by "User Data".


2. Data collection channels

José Maria da Fonseca S.A. may collect data directly (i.e., directly from the User) or indirectly (i.e. via partner entities or third parties). Such collection may be done through the following channels:

3. General principles relating to processing of user data

In terms of the principles relating to processing of personal data, José Maria da Fonseca S.A. undertakes to ensure that the User Data processed are:

Data processing carried out by José Maria da Fonseca S.A. is lawful only if and to the extent that at least one of following applies:

José Maria da Fonseca S.A. undertakes to ensure that User Data is only processed under the conditions cited above and respecting the principles mentioned above.

When processing of the User Data is performed by José Maria da Fonseca S.A. based on the User’s consent, the User has the right to withdraw his/her consent at any time. Such withdrawal of the consent, does not compromise the lawfulness of processing carried out by José Maria da Fonseca S.A., based on the consent previously given by the User.

The period of time, which the data is filed and stored, varies according to the purpose for which the information is being processed.

Effectively, there are legal requirements that require the data to be preserved for a minimum period of time. Thus, and where there is no specific legal obligation, the data will be stored and kept only for the minimum period necessary for the purposes that lead to their collection or subsequent processing, which at the end of the period will be deleted.


4. Use and purposes of user data processing

In general terms, José Maria da Fonseca S.A., uses the User Data for the following purposes:

In addition, José Maria da Fonseca S.A., may also contact representatives of business customers for the presentation of José Maria da Fonseca S.A., products and services, and José Maria da Fonseca S.A., will have a legitimate interest in doing so, without prejudice to the right of the data subject to object to this processing at any time.

The User Data collected by José Maria da Fonseca S.A., is not shared with third parties without the User’s consent, except in the situations mentioned in the following paragraph. However, in the event of the User contracting services with José Maria da Fonseca S.A that are provided by other entities responsible for the processing of personal data, User Data may be consulted or accessed by such entities, to the extent that it is necessary for the provision of such services.

José Maria da Fonseca S.A., in the applicable legal terms, may transmit or communicate the User Data to other entities in the event of such transmission or communication are necessary for the implementation of the contract established between the User and José Maria da Fonseca S.A or in order to take steps to entering into a contract procedures at the request of the User, if necessary for the fulfilment of a legal obligation to which José Maria da Fonseca S.A., is subject or, if it is necessary, to obtain them in the legitimate interests of José Maria da Fonseca S.A. or of a third party.


5. Technical, organizational and security measures implemented

In order to guarantee the security of the User Data and the maximum confidentiality, José Maria da Fonseca S.A processes the information provided in an absolutely confidential manner, in accordance with our internal security and confidentiality policies and procedures, which are updated periodically as required, as well as the terms and conditions legally set out.

Bases in the nature, scope, context and purpose of data processing, as well as the risks arising from the processing of the rights and freedoms of the User, José Maria da Fonseca S.A undertakes to apply, when defining the method and timing of handling the data, the appropriate technical and organizational measures necessary for the protection of User Data and compliance with legal requirements.

It also undertakes to ensure that, by default, only data that are necessary for each specific purpose are processed and that such data are not made available without human intervention to an indeterminate number of people.

José Maria da Fonseca S.A adopts the following general security measures:


6. Transfers of personal data to third countries (outside the European union)

Personal data collected and used by José Maria da Fonseca S.A are not made available to third parties established outside the European Union. If, in the future, such a transfer takes place for the reasons mentioned above, José Maria da Fonseca S.A undertakes to ensure that the transfer complies with the applicable legal provisions, regarding the country’s adequacy decision with respect to data protection and the requirements applicable to such transfers.


7. Cookies

Cookies are small files that are sent to your computer or mobile phone whenever you visit a website. Cookies are sent back to the website in each sequential visit or to another website that recognizes the cookie. Cookies are useful because they enable a website to recognize the user’s device, allowing an efficient browsing through the webpages, saving its preferences and improving the user experience.

Some cookies sent by the server will only live throughout the session and they expire when you close the browser.

Other cookies are used to remember when a user returns to the website and have a larger lifespan.

Most browsers automatically accept cookies. You can change the settings on your browser to refuse or to be notified whenever a cookie is created.

To obtain more information about cookies, including how to check which cookies were created on your device or how to manage and eliminate them on different browsers:

You may also change on your browser the settings regarding activation, deactivation and elimination of cookies. To do that, follow the instructions on your browser (usually located in the options “Help”, “Tools” or “Edit”). Deactivating a cookie or a set of cookies does not eliminate it from your browser, which you will have to do manually.

If you block or eliminate cookies that José Maria da Fonseca S.A. uses, it is possible that you will not be able to enjoy all the functionalities of the website.

We use the following cookies:


Name Data Duration
Google Analytics Analytic data and page views All year
Privacy/Cookie policy Control To know if the user accepted the Privacy/Cookie policy All year
Hotjar Understand our users’ experience by collecting data on our users’ behavior and their devices All year


José Maria da Fonseca S.A will respond in writing (including by electronic means) to the User’s request within a maximum period of one month from the receipt of the request, except in particularly complex cases, for which this period may be extended up to two months.

Where requests are manifestly unfounded or excessive, in particular because of their repetitive character, José Maria da Fonseca S.A may charge a reasonable fee based on administrative costs, or refuse to act on the request.

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

Alternatively you can prevent Google's cookie generated collection of data, referring to your use of the website (incl. your IP address), plus the processing of the data, by downloading and installing the browser-plugin, which you can find here.


7.1. Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (Google). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site. Google will use this information to evaluate your use of the website, compiling reports on website activity for website operators and providing other services related to website activity and internet usage. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.

Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to process data about you by Google in the manner and for the purposes set out above.


7.2. Hotjar

We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf. For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.


8. Data breach

When the personal data breach is likely to result in a high risk to the rights and freedoms of natural persons, José Maria da Fonseca S.A shall communicate the personal data breach to the User, not later than 72 hours after having become aware of it.

In legal terms, the communication to the User shall not be required if any of the following conditions are met:


9. Changes to privacy policy

José Maria da Fonseca S.A reserves the right to make changes to this Privacy Policy at any time. In the case of adjustment to the Privacy Policy, the date of the most recent change will be available at the top of this page. If the change is substantial, a notice will be placed on the website.


10. Applicable law and legal jurisdiction

The Privacy Policy, as well as the collection, processing or transmission of User Data are all governed by the provisions of EU Regulation 2016/679 of the European Parliament and of the Council of 27 April 2016, and by the laws and regulations applicable in Portugal.


Any litigation arising from the validity, interpretation or implementation of the Privacy Policy, or related to the collection, processing or transmission of User Data, must be submitted exclusively to the jurisdiction Portuguese National Comissiono of Data Protection in Lisboa with the address Rua de São Bento, nº 148, 3º, 1200-821 Lisboa, Portugal.

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